Siemens – Open Healthcare

Selling lifetime technology relationships to a highly differentiated audience with nuanced needs is a difficult proposition.
Working with Siemens Enterprise Communications we created a strategic approach where none had existed before, resulted in an ongoing mesasurable telemarketing campaign running the whole gamut. Live events, exhibitions, documentaries, direct mail, podcasts, Little Book of Wisdom. Feature video with microsite and teaser campaign.
Get the Flash Player to see this player.